Clarify your position, message and visual system so customers recognise what makes your business relevant—and your team can express it consistently.
We clarify who the brand serves, what it should stand for and how it should communicate before developing the visual system.
We do not hand you a logo and disappear. You receive brand guidelines your whole team can use, from how to write headlines to how to place your logo on a dark background.
A refresh improves recognition without discarding useful equity. A rebrand addresses a deeper change in audience, offer, market position or business direction.
Brand strategy aligns the business, message and identity. The visual work follows an approved direction instead of trying to solve every problem through a new logo.
When to consider it
A strategic engagement is useful when customers misunderstand the offer, teams describe it differently, a new market is opening, or the identity no longer reflects the business.
Positioning versus marketing
Brand strategy establishes who the business is for, the problem it is best placed to solve and why it should be chosen. Campaigns then turn that foundation into demand.
Refresh or rebrand
A refresh improves consistency and expression while retaining useful equity. A full rebrand is appropriate when the business model, audience, offer or reputation needs a deeper reset.
What the work can include
The final scope is agreed before work begins and separates core strategy, identity, applications and rollout support.
Explore what is included and choose the service scope that fits your organisation.
Unique, scalable logos crafted from scratch, not templates. Delivered in all formats: SVG, PNG, PDF, and editable source files.
Colour palettes, typography hierarchies, spacing rules, and visual tone documented in a brand guide your whole team can use.
A professional PDF brand manual covering logo usage rules, do's and don'ts, mockups, and application examples across print and digital.
Define the audience, category, difference and value your brand should communicate before visual design begins.
Professional business cards, letterheads, and email signatures that carry your brand identity into every customer touchpoint.
Pre-sized profile images, cover photos, and post templates for Facebook, Instagram, LinkedIn, and X, ready to publish on day one.
Review customer needs, alternatives and category conventions to identify useful opportunities for distinction.
Document approval, ownership and usage rules so internal teams and external partners can apply the brand consistently.
A clear working process
Each stage has a clear purpose, next step and point for your input.
Align stakeholders on the business, audience, category, goals and constraints.
Develop the positioning, value proposition and messaging foundation for approval.
Translate the approved strategy into identity directions and practical applications.
Handover the agreed files, guidance and rollout plan with clear ownership and next steps.
Approved deliverables transfer after agreed invoices are paid, subject to the proposal and third-party licence terms.
Perfect for businesses getting started.
Ksh 25,000one-time
For growing teams that need more power and support.
Ksh 120,000one-time
For organizations with advanced or unique requirements.
Custom
Optional Add-ons
We consider the audience, category and market evidence relevant to the brief rather than relying on generic design trends.
Every design decision is rooted in research, not personal taste. Your logo should communicate before a word is spoken.
You leave with files, guidelines, and templates you can use across your website, social, and print materials right away.
Every project is handled by an experienced brand designer. You work with people who know how to run a clear process.
Strategy, direction and final applications are reviewed at clear milestones so decisions do not get lost in subjective revision cycles.
Once agreed invoices are paid, you own the approved deliverables listed in your proposal, subject to third-party licence terms. The proposal also states which source files are included.
Be remembered
A clear visual identity helps you win clients, contracts, and credibility. Let's build something professional and useful together.
Brand board
Logo, colours, type and guidelines in one kit
